An unusually-clever scam email.

It’s such an unpleasantly well-crafted scam. A third of the American East Coast probably knows someone in Florida who might be expected to turn up dead; Florida’s got a lot of older folks and a very healthy crime industry. The victims jump to some conclusion as to who died, click on the link in a panic in hopes of confirming the omitted name, and get infected with whatever malware the site’s got.

Straight-up villainy. To add to the plausibility, they even used the name and address of a real funeral home, which has been getting panicked calls.